And the excellent news will get higher with share of direct bookings rising by 40% – 60% for this luxurious Indian hospitality group.
Famend for its distinctive service requirements, Sayaji Group of Accommodations is a classy assortment of 15 individually designed lodges catering to each leisure and enterprise travellers with trendy visitor rooms and versatile assembly amenities throughout 11 Indian cities. A homegrown model that’s competing with world entities, the Sayaji group has been successful company over with its world-class facilities and providers.
With 1400+ keys, and rising, Sayaji operates with three model choices – Sayaji, Effotel by Sayaji and Enrise by Sayaji, every with its distinct providing however all the time retaining the hallmark Sayaji service requirements.
In search of efficiencies in distribution
Earlier than adopting STAAH platform, Sayaji Accommodations lacked and efficient and environment friendly distribution and reserving system. Their charges, stock and reservations manually, which was inefficient and elevated the possibilities of making errors. To realize its ambitions to develop its pan-India presence, it was obvious that automation of its distribution and growing its on-line footprint was crucial. In addition they had robust ambitions to enhance the underside line by means of extra direct bookings was vital. Partnered with IDS PMS, they had been in search of an answer that seamlessly tied in with this present platform for optimised end-to-end returns.
STAAH got here really helpful by hospitality professionals and had a powerful observe document spanning greater than a decade, supporting hospitality companies the world over of their progress ambitions.
The ability of a sensible platform
From the primary demo that the group had from STAAH, it turned very clear how user-friendly the platform was. However what was extra spectacular was the platform’s good income administration options.
Sayaji opted for the STAAH channel supervisor and reserving engine with the add-on RateSTalk function that permits the group to watch the charges for as much as 5 rivals for its properties, guaranteeing it retains its aggressive edge. Each the channel supervisor and reserving engine from STAAH are based mostly on dynamic pricing, permitting each property within the group to optimise its charges based mostly on occupancy versus any static or seasonal tendencies. Providing numerous fee plans, unique affords and having versatile cancellation insurance policies has ensured the group is related to the broader market segments it might now goal with the implementation of the channel supervisor.
STAAH’s good options are properly supported by in-depth insights and analytics that make decision-making a breeze. The dashboard is easy-to-access and perceive and might be tailor-made to property or group stage to make sure decision-makers have the best view when making essential fee and stock adjustments.
The STAAH platform is built-in to Sayaji’s PMS, IDS, which makes it straightforward to sync charges throughout channels instantly. This integration has additionally decreased the friction of workers having to maneuver between a number of programs for key fee and stock administration duties. Being very user-friendly, embedding of the STAAH platform throughout all 15 properties was straightforward. The intuitive user-experience mixed with its good income options has drastically decreased the workers studying curves.
A surge in all key efficiency metrics
- 70% – 85% enhance in common occupancy charges.
- 30% enhance in income.
- 40% – 60% enhance in direct bookings.
The statistics communicate for themselves in relation to the impression STAAH has made to the efficiency of Sayaji Accommodations. The decreased reliance on third social gathering platforms for bookings has meant that the income progress has been extra worthwhile too. Much less commissions and extra direct income banked!
What’s not measured by income statistics, however seen to company and the greater than 3,200 workers of Sayaji is the development in visitor expertise with decreased reserving errors, attracting the best company and workers being freed as much as spend extra time lifting the service expertise of Sayaji.
Occupancy surges by as much as 85% for STAAH associate Sayaji Accommodations was final modified: August eighth, 2024 by