Lionel Messi Joins Forces with Laborious Rock Worldwide for ‘Captain Messi’ Toy Launch

Laborious Rock Worldwide and international model ambassador Lionel Messi have launched a superhero model of Messi named Captain Messi. 

This character shall be featured in Laborious Rock Cafes, choose Laborious Rock Lodges, and on-line. A limited-edition Captain Messi toy has been created as a part of this partnership. It’s obtainable with any Laborious Rock Child’s Menu order at cafes and thru in-room eating at taking part motels whereas shares final.

That is the primary time Messi has been concerned in making a toy in his likeness. A brand new Captain Messi retail assortment, together with lunchboxes, water bottles, backpacks, and attire, can be obtainable in Rock Outlets worldwide and on-line.

Lionel Messi made a shock look on the Captain Messi launch occasion on the Laborious Rock Cafe in Hollywood, Florida. Throughout the occasion, Messi answered questions and shared his enthusiasm concerning the undertaking, saying, “My youngsters and I really like watching superhero motion pictures collectively, so it was actually particular to work with Laborious Rock to create Captain Messi. I hope it helps encourage younger followers and households to work exhausting and consider in themselves to do nice issues.”

The corporate additionally offered a $1,000,000 test to Chef José Andrés, founding father of World Central Kitchen, and Brad Keiserman of the American Pink Cross to assist reduction efforts for these impacted by Hurricanes Helene and Milton.